Fanpage Management And Multi-Channel Advertising (Facebook – TikTok – Google) For DG1 Vietnam
Digimat has been implementing a comprehensive marketing project to expand the market in Vietnam for DG1 through Facebook, TikTok, and Google channels. We develop and manage Facebook and TikTok channels, providing high-quality content and actively engaging with users. Additionally, we design and execute multi-channel advertising campaigns, including Facebook Ads, TikTok Ads, and Google Ads, to optimize budgets and effectively reach the target audience.
Customer
DG1 Vietnam
Career
Technology
Deployment service
Fanpage Management and Multi-Channel Advertising
Deployment time
Since June
Introducing Customers
DG1 is an innovative company utilizing AI, offering a comprehensive integrated platform that revolutionizes E-commerce and Website solutions through voice-controlled AI. This empowers businesses in the digital landscape, transforming how small and medium-sized enterprises use websites to grow, reduce costs, and bring online opportunities closer.
Current customer status
There is no official Facebook page in Vietnam yet.
TikTok
0%There is no official TikTok account in Vietnam either.
The website exists but is not yet complete.
Desired Goal
DG1 aims to expand its market in Vietnam and reach businesses that need to revolutionize their website and e-commerce strategies. To achieve this goal, DIGIMAT has developed a plan to utilize multiple media channels, including Facebook, TikTok, and Google, to help increase brand awareness.
Challenge
With its relatively new presence in Vietnam, building and enhancing brand recognition poses a significant challenge for DIGIMAT.
The absence of key social media channels like TikTok and Facebook necessitates DIGIMAT to quickly establish and manage these platforms to optimize reach and engagement with customers.
The complexity of DG1's AI technology and its numerous functions also requires DIGIMAT's team to put in considerable effort to effectively communicate these to potential customers, helping them understand the benefits and value DG1 offers.
DIGIMAT’S Solution
– Set up and manage dedicated Facebook pages and TikTok accounts for DG1 in Vietnam.
– Develop a detailed content plan for each channel, including the fanpage and TikTok. Posts will be regularly scheduled and published weekly, with content and visuals meticulously reviewed internally by the team and DG1.
– Execute advertising campaigns across DG1’s three main channels. The campaign will begin with Facebook ads, then transition to TikTok, and finally, Google.
– The DIGIMAT team will send daily reports and updates on the project’s progress to DG1, allowing both parties to effectively monitor and assess results, making adjustments to optimize the campaign accordingly.
Result
The project is yielding positive results in its initial implementation phase.
♦ The Facebook page is achieving stable interaction rates and a growing number of followers.
♦ The Facebook advertising campaign is closely monitored and adjusted by the Digimat team.
The Digimat team is also dedicated to promptly addressing customer inquiries and concerns, leading to high customer satisfaction and positive feedback.